A few weeks ago, one of the workshops we facilitated was introduced to the team with the following video:
The point was to emphasise the value of teamwork:
- Each of these 5 people perfectly play their role in delivering the song
- The coordination of the band doesn't tell how much rehearsal and training has been invested in this video - but we guess it's been hard work!
- They only have one guitar - Even with relatively little means, what a fantastic achievement for these guys!?
The author: Axel Rousseau is brand scientist (SRE) at Branding-Science and has been working on international market research and consultancy since 2008.